American Rock band Soul Asylum was formed in 1981 going by the name Loud Fast Rules. They released five albums with little success until 1992 when they released ‘Grave Dancers Union’ which featured the power ballad ‘Runaway Train.’ ‘Runaway Train’ was a major hit for the band. It charted in 15 countries, reaching Number 2 in the U.S. and Number 1 in Canada. It won Best Rock Song at the Grammys in 1994 and pushed the band’s album to platinum status.
But what the band did with the video for the song was simply amazing. Instead of featuring fires and probably an actual train, they decided to show images of missing children. The best part, the video was tailored for each country in which it ran. The children in the video where from the areas the video was being played, with only missing kids from the U.S. shown in the U.S. version, the Australian version showing young backpacking tourists whose families were looking for them.
Although it took some time, over the years, 26 of the children shown in the videos were located. Some of the cases had tragic endings. Several of the backpacking tourists in the Australian video turned out to be victims of Ivan ‘The Backpacker Murderer’ Milat and some of the kids were found dead. One girl was found buried in her own backyard, killed by her own mother over a custody battle with her father. But some good did come out of it and it showed how music can be more than just entertainment. And that’s why we love music!
Miami Based Internationally Known